A sincere thanks to the distributors of Trek bicycles in Ireland for their generous donation to Cyclist.ie to support our work.
Centro are the latest of the Irish bicycle companies / importers to see the logic in supporting organised cycling advocacy so as to move cycling up the political priority list.
Trek president John Burke has long maintained that the bicycle industry should divert cash from marketing and R&D to help advocates and politicians create a bicycle friendly world . Hear hear!
Worth checking out their website and some of the progressive cycling projects in various parts of the world they are supporting. Fair play to them!